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Pepero Day and Garaetteok Day: Why Korea Marks November 11

November 11 in South Korea is three things at once: a government-designated Farmers' Day (๋†์—…์ธ์˜ ๋‚ ), a rice-promotion campaign called Garaetteok Day (๊ฐ€๋ž˜๋–ก๋ฐ์ด), and Pepero Day (๋นผ๋นผ๋กœ๋ฐ์ด), when people give each other chocolate-coated biscuit sticks. All …

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Lee Chang-dong's Possible Love: Venice Prize and Oscar Bid

On September 12, 2026, Lee Chang-dong (์ด์ฐฝ๋™) won the Jury Grand Prize at the Venice International Film Festival for Possible Love (๊ฐ€๋Šฅํ•œ ์‚ฌ๋ž‘, Ganeunghan Sarang ), the first time a Korean film has taken that prize. The film is also South Korea's ent…

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Netflix's Teach You a Lesson: Korea's Teacher-Rights Debate

Netflix's Teach You a Lesson (์ฐธ๊ต์œก, Chamgyoyuk ) premiered on June 5, 2026 and went on to become one of the most-watched non-English series on the platform. Viewers abroad saw a high-octane revenge thriller set in schools. Viewers in Korea saw s…

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K-Pop Album Sales Hit 49.5 Million in H1 2026: The Catch

K-pop albums sold about 49.53 million copies in the first half of 2026, the best first half on record, according to Hanteo Global (ํ•œํ„ฐ๊ธ€๋กœ๋ฒŒ), the company behind the Hanteo Chart. The headline sounds like pure good news. The same Korean data also show t…

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Hangul Day at 100: Origins and Korea's Learning Boom

On October 9, 2026, South Korea marked the 100th anniversary of Hangul Day (ํ•œ๊ธ€๋‚ ), the holiday celebrating its alphabet. The number is easy to misread: the alphabet itself is about 580 years old, and the "100" counts the holiday, not the sc…

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Korea Fall Foliage Map 2026: How Peak Dates Are Set

Korea does not publish one autumn foliage forecast. It publishes at least three, built on different definitions of "peak," and they do not always give the same date. In 2026, the Korea Forest Service (์‚ฐ๋ฆผ์ฒญ), the Korea Meteorological Adminis…

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K-Beauty Exports Hit $11.1 Billion in Nine Months

South Korea shipped $11.1 billion worth of cosmetics overseas in the first nine months of 2026, according to preliminary figures released on October 2 by the Ministry of Food and Drug Safety (์‹ํ’ˆ์˜์•ฝํ’ˆ์•ˆ์ „์ฒ˜, MFDS). That is a 31.1% jump from a year earlier…

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